运营必读Tik Tok官方社区规则中英对照版

运营必读Tik Tok官方社区规则中英对照版    Introduction

引言

Last Updated, August, 2020

最后更新,2020年8月

TikTok’s mission is to inspire creativity and bring joy. We are building a global community where users can create and share authentically, discover the world around them, and connect with others across the globe. We are also committed to keeping this community safe. Our Community Guidelines reflect our values and define a common code of conduct on our platform. These guidelines also allow our community to help maintain a safe shared space.

提克托克的使命是激发创造力,带来欢乐。我们正在建立一个全球社区,在这里用户可以真实地创建和分享,发现他们周围的世界,并与世界各地的其他人建立联系。我们也致力于保护这个社区的安全。我们的社区指导方针反映了我们的价值观,并在我们的平台上定义了一个共同的行为准则。这些指引也让我们的社区帮助维持一个安全的共享空间。

TikTok is an inclusive platform built upon the foundation of creative expression. We encourage users to celebrate what makes them unique, while finding a community that does the same. We deeply value that our users come from a huge breadth of nationalities and cultures, and we take into account the cultural norms and local regulations of the countries we operate in.

TikTok 是一个建立在创造性表达基础上的包容性平台。我们鼓励用户庆祝他们的独特之处,同时寻找一个能做到这一点的社区。我们非常重视我们的用户来自广泛的民族和文化,我们考虑到我们所在国家的文化规范和地方法规。

Offering a safe and supportive environment is our top priority. We believe that feeling safe is essential to helping people feel comfortable with expressing themselves openly and creatively. We also aim to cultivate an environment for authentic interactions by keeping deceptive content and accounts off our platform.

提供一个安全和支持性的环境是我们的首要任务。我们相信,安全感对于帮助人们开放和创造性地表达自己感到舒适是必不可少的。我们还致力于通过保持欺骗性内容和账户远离我们的平台,为真实的互动创造一个环境。

Our values form the foundation of our Community Guidelines. We remove content including video, audio, image, and text that violates our Community Guidelines, and suspend or ban accounts involved in severe or repeated violations. Under certain circumstances, we will go one step further and report the accounts to relevant legal authorities to keep our community safe.

我们的价值观是我们社区指导方针的基础。我们删除违反社区准则的内容,包括视频、音频、图像和文本,并暂停或禁止涉及严重或重复违规的账户。在某些情况下,我们会更进一步,向有关法律当局汇报帐目,以保障社区安全。

Our Community Guidelines apply to everyone, and to everything shared on TikTok. They provide general guidance on what is and what is not allowed on the platform. We also recognize that some content that would normally be removed per our guidelines could have value to the public. Therefore, we may allow exceptions under certain circumstances, as described in the sections below.

我们的社区指南适用于所有人,也适用于在 TikTok 上分享的所有东西。它们提供了关于平台上什么是允许的,什么是不允许的一般指导。我们还认识到,一些内容,通常会删除我们的指导方针可能有价值的公众。因此,我们可以在某些情况下允许例外,如下面各节所述。

We update our Community Guidelines from time to time to evolve with community behavior, mitigate emerging risks, and keep TikTok a safe place for creativity and joy.

我们不时地更新我们的社区指导方针,以适应社区行为,缓解新出现的风险,并保持 TikTok 为创造力和快乐提供一个安全的地方。

Dangerous individuals and organizations

危险人物及组织

We do not allow dangerous individuals or organizations to use our platform to promote terrorism, crime, or other types of behavior that could cause harm. When there is a credible threat to public safety, we handle the issue by banning the account and cooperating with relevant legal authorities.

我们不允许危险的个人或组织利用我们的平台来宣扬恐怖主义、犯罪或其他可能造成伤害的行为。当公共安全确实受到威胁时,我们会通过禁止该账户并与相关法律机构合作来处理。

Terrorists and terrorist organizations

恐怖分子和恐怖组织

Terrorists and terrorist organizations are any non-state actors that use premeditated violence or threats of violence to cause harm to non-combatant individuals, in order to intimidate or threaten a population, government, or international organization in the pursuit of political, religious, ethnic, or ideological objectives. 

恐怖主义分子和恐怖主义组织是任何非国家行为者,它们为了追求政治、宗教、种族或意识形态目标,蓄意使用暴力或威胁使用暴力伤害非战斗人员,以恐吓或威胁人民、政府或国际组织。

Other dangerous individuals and organizations

其他危险人物和组织

We define dangerous individuals and organizations as those that commit crimes or cause other types of severe harm. The types of groups and crimes include, but are not limited to:

我们将危险的个人和组织定义为那些犯罪或造成其他类型严重伤害的个人和组织。团伙和犯罪类型包括但不限于:

  • Hate groups 仇恨团体
  • Violent extremist organizations 暴力极端主义组织
  • Homicide 凶杀案
  • Human trafficking 人口贩卖
  • Organ trafficking 器官交易
  • Arms trafficking 贩运军火
  • Drug trafficking 非法毒品贸易
  • Kidnapping 绑架
  • Extortion 勒索
  • Blackmailing 勒索
  • Money laundering 洗钱
  • Fraud  欺诈
  • Cybercrime 网络犯罪
  •  

Do not post:

请勿张贴:

  • Names, symbols, logos, flags, slogans, uniforms, gestures, portraits, or other objects meant to represent dangerous individuals and/or organizations 代表危险个人和/或组织的名称、符号、标志、旗帜、标语、制服、手势、肖像或其他物体
  • Content that praises, glorifies, or supports dangerous individuals and/or organizations 赞扬、美化或支持危险个人和/或组织的内容
  • Exceptions: Educational, historical, satirical, artistic, and other content that can be clearly identified as counterspeech or aims to raise awareness of the harm caused by dangerous individuals and/or organizations 例外: 教育性的、历史性的、讽刺性的、艺术性的和其他内容,这些内容可以明确地被认定为反言论或旨在提高对危险个人和/或组织造成的危害的认识

Illegal activities and regulated goods

非法活动及受规管货物

We prohibit the trade, sale, promotion, and use of certain regulated goods, as well as the depiction or promotion of criminal activities. Some content may be removed if it relates to activities or goods that are illegal or regulated in the majority of the region or world, even if the activities or goods in question are legal in the jurisdiction of posting. We allow exceptions for content that provides value to the public, such as educational, scientific, artistic, and newsworthy content.

我们禁止交易、销售、推销和使用某些受管制的商品,以及描绘或推销犯罪活动。如果某些内容涉及本区域或世界大多数地区非法或受管制的活动或货物,即使有关活动或货物在邮寄管辖范围内是合法的,也可能被删除。对于向公众提供价值的内容,例如教育、科学、艺术和有新闻价值的内容,我们允许有例外。

Promotion of criminal activities

促进犯罪活动

Criminal activities cover a wide spectrum of acts punishable by law, including theft, assault, human exploitation, and other harmful behavior. Because we do not want such behavior to be normalized or imitated, we remove content that promotes criminal activities.

Do not post: 

犯罪活动包括一系列广泛的可依法惩处的行为,包括盗窃、袭击、人身剥削和其他有害行为。因为我们不希望这种行为被规范化或模仿,所以我们删除了促进犯罪活动的内容。不发布:

  • Content that promotes acts of physical harm, such as assaulting or kidnapping 促进人身伤害行为的内容,如攻击或绑架
  • Content that risks the safety of others, including pranks like swatting 危及他人安全的内容,包括打人之类的恶作剧
  • Content that promotes human exploitation or wildlife trafficking 促进人类开发或野生动物贩运的内容
  • Content that offers the purchase, sale, or trade of unlawfully acquired goods 提供购买、销售或交易非法获得的货物的内容
  • Content that provides instructions on how to conduct criminal activities 提供如何进行犯罪活动指示的内容
  •  

Sale or use of weapons

出售或使用武器

To protect our community, we generally do not allow the depiction, trade, or promotion of firearms, ammunition, firearm accessories, or explosive weapons. We also prohibit instructions on how to manufacture those weapons. We may give exceptions to content that displays firearms or other types of weapons in the following scenarios: in a fictional setting, as part of a museum’s collection, carried by a police officer, in a military parade, or used in a safe and controlled environment such as a shooting range.

Do not post: 

为了保护我们的社区,我们一般不允许描绘、交易或推销枪支、弹药、火器配件或爆炸性武器。我们还禁止关于如何制造这些武器的指示。在下列情况下,我们可以对展示火器或其他类型武器的内容给予例外: 在虚构的场景中,作为博物馆藏品的一部分,由警察携带,在阅兵式上,或在安全和受控制的环境中,如射击场使用。不要张贴:

  • Content that displays firearms, firearm accessories, ammunition, or explosive weapons 展示火器、火器配件、弹药或爆炸性武器的内容
  • Content that offers, sells, trades, or solicits firearms, accessories, ammunition, explosive weapons, or instructions on how to manufacture them  提供、销售、交易或索取枪支、配件、弹药、爆炸性武器或如何制造它们的说明的内容

Drugs and controlled substances

药物及受管制物质

To protect our community, we do not allow content that depicts the use or trade of drugs or other controlled substances.

Do not post: 

为了保护我们的社会,我们不容许任何描述毒品或其他受管制物品的使用或交易的内容。不应张贴:

  • Content that displays drugs, drug consumption, or encourages others to make, use, or trade drugs or other controlled substances 显示药物、药物消费或鼓励他人制造、使用或交易药物或其他受管制物质的内容
  • Content that sells, offers, trades, or solicits drugs or other controlled substances 销售、提供、交易或兜售药物或其他受管制物质的内容
  • Content that provides information on how to buy illegal or controlled substances 提供关于如何购买非法或受管制物质的信息的内容

Frauds and scams

欺诈和诈骗

We do not permit anyone to exploit our platform to harm others, which includes schemes to defraud individuals or steal assets. We remove content that deliberately deceives people in order to gain an unlawful financial advantage.

Do not post:

我们不允许任何人利用我们的平台伤害他人,包括诈骗个人或窃取资产的计划。我们删除故意欺骗他人以获取非法经济利益的内容。不要发布:

  • Content that promotes phishing 促进网络钓鱼的内容
  • Content that promotes Ponzi or pyramid schemes 推广庞氏骗局或传销的内容
  • Content that promotes fixed betting, get-rich-quick schemes, or any other types of scams 内容,促进固定投注,快速致富计划,或任何其他类型的诈骗

Violent and graphic content

充满暴力和图片的内容

We do not allow content that is excessively gruesome or shocking, especially that promotes or glorifies abject violence or suffering. We do allow exceptions for certain circumstances, for example, content that is newsworthy or meant to raise awareness about issues. When we identify a genuine risk of violence or threat to public safety, we ban the account and work with relevant legal authorities as necessary and when appropriate.

我们不允许过分可怕或令人震惊的内容,特别是那些宣扬或赞美可怜的暴力或苦难的内容。我们的确允许在某些情况下有例外,例如,有新闻价值或旨在提高人们对问题的认识的内容。当我们确定存在真正的暴力风险或对公共安全的威胁时,我们将禁止该账户,并在必要和适当时与相关法律当局合作。

Violent and graphic content: Human

暴力和图片内容: 人性化

Do not post:

请勿张贴:

  • Content that is gratuitously shocking, sadistic, or excessively graphic, including but not limited to: 无缘无故地令人震惊、虐待狂或过分图形化的内容,包括但不限于:
  • Depictions of violent or accidental deaths involving real people 描写涉及真实人物的暴力或意外死亡
  • Depictions of dismembered, mutilated, charred, or burned human remains 肢解、残缺、烧焦或烧焦的人体遗骸的描述
  • Depictions of gore in which an open wound or injury is the core focus 描绘以开放性伤口或伤口为中心的血块
  • Depictions of severe physical violence 描写严重的人身暴力
  • Exceptions: Staged or professional fighting, traditional martial arts, or fighting in a fictional setting 例外: 舞台或职业格斗,传统武术,或在虚构的场景中格斗

Violent and graphic content: Animals

暴力和图片内容: 动物

Do not post:

请勿张贴:

  • Content that is gratuitously shocking, sadistic, or excessively graphic, including but not limited to: 无缘无故地令人震惊、虐待狂或过分图形化的内容,包括但不限于:
  • Depictions of the slaughter of real animals 描绘屠宰真实动物的场景
  • Depictions of dismembered, mutilated, charred, or burned animal remains 肢解、残缺、烧焦或烧焦的动物遗骸的描述
  • Depictions of animal cruelty 对虐待动物的描述

Suicide, self-harm, and dangerous acts

自杀、自残和危险行为

We do not promote participation in activities that could lead to harm. We also do not permit users to encourage others to take part in dangerous activities. We do not allow content that promotes self-harm or suicide, but we do allow our users to share their experiences in order to raise awareness about these issues.

我们不鼓励参与可能导致伤害的活动。我们亦不容许使用者鼓励他人参与危险活动。我们不允许内容促进自残或自杀,但我们允许我们的用户分享他们的经验,以提高对这些问题的认识。

We encourage users who are struggling with thoughts of self-harm or suicide, or who know someone is seriously considering suicide, to immediately contact legal authorities or a suicide prevention hotline. 

我们鼓励那些有自残或自杀念头的用户,或者那些知道有人正在严重考虑自杀的用户,立即联系法律部门或者自杀预防热线。

Suicide

自杀

We remove content that displays suicide, suicidal tendencies, or content that might encourage participation in similar actions. This includes attempted suicide or content featuring a person committing or intending to commit acts that are likely to lead to self-inflicted death. We prohibit any form of content that praises, glorifies, or promotes suicide, or instructs others on how to commit suicide.

Do not post:

我们删除那些显示自杀、自杀倾向或者可能鼓励参与类似行为的内容。这包括自杀未遂或内容涉及实施或打算实施可能导致自杀的行为。我们禁止任何形式的赞美、美化或鼓励自杀的内容,或指导他人如何自杀的内容。不要发布:

  • Content that provides instructions on how to commit suicide 提供如何自杀指导的内容
  • Content that praises, promotes, or glorifies suicide 赞美、推动或美化自杀的内容
  • Suicide challenges 自杀挑战
  • Exceptions: Content that provides support, resources, or coping mechanisms for those going through suicidal ideation 例外: 内容提供支持,资源,或应对机制的那些通过自杀念头

Self-harm

自残

To avoid normalizing, encouraging, or triggering self-harm behavior, we do not allow imagery that depicts such behavior, regardless of the user’s intention of posting it. We remove content that encourages or may encourage acts that are likely to lead to physical self-inflicted injury. Content that promotes eating habits that are likely to cause health issues is also not allowed on the platform.

Do not post:

为了避免正常化,鼓励,或触发自我伤害行为,我们不允许图像描述这种行为,无论用户的意图张贴它。我们删除那些鼓励或可能鼓励可能导致身体自残的行为的内容。平台上也不允许提倡可能导致健康问题的饮食习惯的内容。不要发布:

  • Content that shows self-inflicted wounds 显示自己造成伤害的内容
  • Content that provides instructions on how to commit self-harm 提供如何进行自我伤害的说明的内容
  • Content that supports pro-ana or other dangerous behavior to lose weight 支持健康饮食或其他危险减肥行为的内容
  • Exceptions: Content that provides support, resources, or coping mechanisms for those suffering from eating disorders or participating in self-harm 例外: 内容,提供支持,资源,或应对机制的那些患有饮食失调或参与自我伤害

Dangerous acts

危险行为

Risky activities or other dangerous behavior conducted in an unprofessional context or without the necessary skills may lead to serious injury or death for the user or the public. We do not allow content that encourages, promotes, or glorifies such behavior, including amateur stunts or dangerous challenges.

Do not post:

在非专业情况下或在没有必要技能的情况下进行危险活动或其他危险行为,可能导致使用者或公众严重受伤或死亡。我们不允许任何鼓励、推广或美化此类行为的内容,包括业余特技或危险挑战。不发布:

  • Content that shows the inappropriate use of dangerous tools 显示不当使用危险工具的内容
  • Content that depicts drinking liquids or eating substances not meant for consumption  描述饮用液体或食用非食用物质的内容
  • Dangerous challenges that might lead to injury 可能导致受伤的危险挑战
  • Content that depicts minors below the lawful age operating motor vehicles 描述未满法定年龄的未成年人驾驶机动车辆的内容

Hate speech 

仇恨言论

We do not tolerate content that attacks or incites violence against an individual or a group of individuals on the basis of protected attributes. We do not allow content that includes hate speech, and we remove it from our platform. We also suspend or ban accounts that have multiple hate speech violations. 

我们不容忍基于受保护特征攻击或煽动暴力侵害个人或群体的内容。我们不允许包含仇恨言论的内容,并将其从我们的平台上移除。我们还暂停或禁止多种仇恨言论违规的账户。

Attacks on protected groups

对受保护群体的攻击

We define hate speech as content that does or intends to attack, threaten, incite violence against, or dehumanize an individual or a group of individuals on the basis of protected attributes. We also do not allow content that verbally or physically threatens violence or depicts harm to an individual or a group based on any of the following protected attributes:

我们将仇恨言论定义为基于受保护的特征,实施或意图攻击、威胁、煽动暴力侵害个人或群体或使其丧失人性的内容。我们也不允许基于以下任何受保护属性的言语或身体上威胁暴力或描述对个人或群体的伤害的内容:

  • Race  种族
  • Ethnicity 种族
  • National origin  国籍
  • Religion 宗教
  • Caste  种姓
  • Sexual orientation 性取向
  • Sex 性
  • Gender 性别
  • Gender identity 性别认同
  • Serious disease or disability 严重疾病或残疾
  • Immigration status 入境身份

Do not post:

请勿张贴:

  • Content that dehumanizes or incites violence or hatred against individuals or groups, based on the attributes listed above, including but not limited to:  基于以上所列特征,非人化或煽动针对个人或群体的暴力或仇恨的内容,包括但不限于:
  • claiming that they are physically or morally inferior 声称自己在身体或精神上低人一等
  • calling for or justifying violence against them 呼吁对他们使用暴力或为暴力辩护
  • claiming that they are criminals  声称他们是罪犯
  • referring negatively to them as animals, inanimate objects, or other non-human entities  否定地称他们为动物,无生命的物体,或其他非人类实体
  • promoting or justifying exclusion, segregation, or discrimination against them 促进或证明对他们的排斥、隔离或歧视是正当的

Slurs

辱骂

Slurs are defined as derogatory terms that are intended to disparage an ethnicity, race, or any other protected attributes listed above. They are not tolerated on our platform because we do not want to contribute to the spread of egregiously offensive terms. However, we are aware of the fact that slurs can be used self-referentially or have been reappropriated, and we may give exceptions when slurs are used in a song or in other instances of a self-referential satirical context and/or reappropriation. 

Do not post: 

诽谤被定义为贬低性的词语,意在贬低种族、种族或上面列出的任何其他受保护的属性。他们在我们的平台上是不被容忍的,因为我们不想助长极具攻击性的条款的传播。然而,我们意识到这样一个事实,即诽谤可以自我指涉地使用,也可以被重新挪用,当诽谤被用于歌曲或其他自我指涉的讽刺语境和/或重新挪用的情况下,我们可以给予例外。请勿张贴:

  • Content that invokes non-consensual slurs 调用非协商一致的诽谤的内容

Hateful ideology

仇恨的意识形态

Hateful ideologies are incompatible with the inclusive and supportive community that our platform provides. We remove content that promotes hateful ideologies. 

Do not post: 

仇恨意识形态与我们的平台所提供的包容性和支持性社区是不相容的。我们删除那些宣扬仇恨意识形态的内容。请勿张贴:

  • Content that promotes any hateful ideologies by talking positively about or displaying logos, symbols, flags, slogans, uniforms, salutes, gestures, portraits, illustrations, or names of individuals related to these ideologies  通过积极讨论或展示与这些意识形态相关的标志、符号、旗帜、标语、制服、敬礼、手势、肖像、插图或个人名字来宣扬任何仇恨意识形态的内容
  • Content that denies well-documented and violent events have taken place 否认有详细记录的暴力事件发生的内容
  • Music or lyrics that promote hateful ideologies  宣扬仇恨意识形态的音乐或歌词

Harassment and bullying

骚扰和欺凌

Users should feel safe to express themselves without fear of being shamed, humiliated, bullied, or harassed. We deeply understand the psychological distress that abusive content can have on individuals, and we do not tolerate abusive content or behavior on our platform. 

用户在表达自己的观点时应该感到安全,而不用担心被羞辱、羞辱、欺负或骚扰。我们深刻理解辱骂性内容可能对个人造成的心理痛苦,我们不会容忍在我们的平台上出现辱骂性内容或行为。

Abusive behavior

虐待行为

We remove all expressions of abuse, including but not limited to violent threats, sexual harassment, disparaging statements regarding appearance, intellect, personality traits, and hygiene.

Do not post:

我们删除所有的虐待言论,包括但不限于暴力威胁、性骚扰、对外貌、智力、性格特征和卫生的贬低言论。不要发布:

  • Content that threatens an individual with violence 以暴力威胁个人的内容
  • Content that wishes death, serious disease, physical, or other harm on an individual 希望个人死亡、严重疾病、身体或其他伤害的内容
  • Content that incites violence or coordinated harassment 煽动暴力或有组织的骚扰的内容
  • Content that sexually harasses a user by disparaging their sexual activities or attempting to make unwanted sexual contact 通过诋毁用户的性活动或试图进行不必要的性接触来对用户进行性骚扰的内容
  • Content that disparages a private individual on the basis of attributes such as intellect, appearance, personality traits, or hygiene 根据诸如智力、外表、性格特征或卫生等属性而贬低个人的内容
  • Content that praises violent tragedies and disparages their victims 赞扬暴力悲剧和贬低受害者的内容
  • Content that uses the duet, react, or effects features of TikTok to create abusive content targeting other users 使用 TikTok 的 duet、 react 或者 effects 特性来创建针对其他用户的辱骂性内容的内容

Infringement of others’ privacy

侵犯他人隐私

Revealing or threatening to reveal personally identifiable information can cause serious emotional distress and lead to real-world harm. We consider it a form of abuse and do not allow it on TikTok.

Do not post: 

揭露或威胁揭露个人身份信息可能会引起严重的情绪痛苦,并导致现实世界的伤害。我们认为这是一种滥用,不允许在 titkto.do 不发布:

  • Content that reveals or threatens to reveal personally identifiable information, including but not limited to residential address, private email address, private phone number, bank statement, social security number, or passport number 泄露或威胁泄露个人身份信息的内容,包括但不限于居住地址、私人电子邮件地址、私人电话号码、银行对账单、社会保险号码或护照号码
  • Threats to reveal sexual imagery or non-consensual intimate imagery 威胁揭露性图像或未经同意的亲密图像

Adult nudity and sexual activities

成人裸体及性活动

We do not allow sexually explicit or gratifying content on TikTok, including animated content of this nature. Sexualized content carries many risks, such as triggering legal penalties in some jurisdictions and causing harm to our users through sharing non-consensual imagery (for example, revenge porn). Also, overtly sexual content can be offensive within certain cultures. We do allow exceptions around nudity and sexually explicit content for educational, documentary, scientific, or artistic purposes. For example, content discussing or showing mastectomy scars is allowed.

我们不允许在 TikTok 上有露骨的或令人满足的性内容,包括这种性质的动画内容。色情内容带有许多风险,例如在某些司法管辖区触发法律处罚,以及通过分享非自愿的图像(例如,复仇色情)对用户造成伤害。此外,在某些文化中,公开的性内容可能是冒犯性的。我们允许出于教育、纪录片、科学或艺术目的的裸露和露骨的性内容例外。例如,内容讨论或展示乳房切除术后的疤痕是允许的。

Sexual exploitation

性剥削

Sexual exploitation is any actual or attempted abuse of a position of vulnerability, power, or trust for sexual purposes, including but not limited to profiting monetarily, socially, or politically from the sexual exploitation of another.

Do not post : 

性剥削是指为性目的而实际或企图滥用脆弱、权力或信任地位的行为,包括但不限于从另一方的性剥削中获得金钱、社会或政治利益:

  • Content that depicts, commits, or incites non-consensual sexual acts 描述、实施或煽动未经同意的性行为的内容
  • Content that commits, promotes, or glorifies sexual solicitation or sexual objectification 提供、促进或美化性诱惑或性玩物的内容

Pornography and nudity involving adults

涉及成年人的色情和裸体

Pornography explicitly depicts sexual organs and/or activities for the purpose of sexual gratification. 

Do not post : 

色情物品明确描述性器官及/或为性满足而进行的活动。请勿张贴:

  • Content that depicts sexual activities such as penetration, non-penetrative sex, or oral sex 描述性活动的内容,如插入、非插入式性行为或口交
  • Content that shows human genitalia, female nipples, or buttocks 展示人类生殖器、女性乳头或臀部的内容
  • Content that depicts sexual arousal 描述性唤起的内容
  • Content that depicts a sexual fetish  描绘性恋物癖的内容

Minor safety

小安全问题

We are deeply committed to child safety and have zero tolerance for predatory or grooming behavior toward minors. We do not allow content that depicts or disseminates child abuse, child nudity, or sexual exploitation of children in both digital and real world format, and we report such content to relevant legal authorities. We also do not allow content depicting minors engaged in delinquent behavior. 

我们坚定地致力于儿童安全,绝不容忍对未成年人的掠夺或诱拐行为。我们不允许以数字和现实世界的形式描述或传播虐待儿童、儿童裸体或对儿童进行性剥削的内容,我们向有关法律当局报告此类内容。我们也不允许内容描述未成年人从事违法行为。

Users must meet minimum age requirements to use TikTok (as stipulated in our Terms of Services). When underage account holders are identified, we remove their accounts from our platform and may direct them to a more appropriate app experience, if available in their region.

使用者必须符合使用 TikTok 的最低年龄要求(在我们的服务条款中有规定)。当未成年账户持有者被识别出来,我们会将他们的账户从我们的平台上移除,如果他们所在的地区可以使用的话,我们可能会引导他们使用更合适的应用程序体验。

Nudity and sexual exploitation involving minors 

涉及未成年人的裸露和性剥削

Nudity includes content that shows visible private parts. Sexual exploitation is any actual or attempted abuse of a position of vulnerability, power, or trust for sexual purposes, including but not limited to profiting monetarily, socially, or politically from the sexual exploitation of another.

Do not post: 

裸露包括显示可见私处的内容。性剥削是指为性目的而实际或企图滥用脆弱、权力或信任地位的行为,包括但不限于从另一方的性剥削中获得金钱、社会或政治利益:

  • Content that shows the private parts of minors 显示未成年人私处的内容
  • Content that depicts sexual exploitation of minors 描述对未成年人进行性剥削的内容
  • Content that depicts sexual activities such as penetration, non-penetrative sex, or oral sex involving minors 描述性活动的内容,如涉及未成年人的插入、非插入式性行为或口交
  • Content that depicts sexual arousal involving minors 描述未成年人性唤起的内容
  • Content that depicts a sexual fetish involving minors 描述涉及未成年人的性恋物癖的内容

Underage delinquent behavior

未成年人违法行为

Delinquent behavior includes but is not limited to the consumption or use of drugs, alcohol, and tobacco.  

Do not post:

违法行为包括但不限于吸食或使用毒品、酒精和烟草。请勿张贴:

  • Content that depicts minors consuming, possessing, or suspected of consuming alcoholic beverages, drugs, or tobacco 描述未成年人消费、拥有或怀疑消费酒精饮料、毒品或烟草的内容

Child abuse

虐待儿童

Child abuse is defined as a person in power inflicting physical and/or psychological trauma on a minor. Physical abuse is an act that deliberately inflicts injury on a child’s body. Psychological abuse is berating a child with threats of either physical or sexual violence or via bully tactics.

Do not post: 

虐待儿童的定义是,当权者对未成年人造成身体和/或心理创伤。身体虐待是故意伤害儿童身体的行为。心理虐待是指以身体暴力或性暴力威胁,或以欺凌手段训斥儿童。切勿张贴:

  • Content that depicts physical or psychological abuse involving minors 描述涉及未成年人的身体或心理虐待的内容

Grooming behavior

梳理行为

Grooming is an adult building an emotional relationship with a minor to gain their trust for the purposes of sexual abuse, sexual exploitation, or sexual trafficking.

Do not post: 

诱导是一个成年人与未成年人建立情感关系,以获得他们的信任,从而达到性虐待、性剥削或性贩卖的目的。不要发布:

  • Content that encourages, instructs, or justifies grooming behavior  鼓励、指导或证明梳理行为合理的内容
  • Content that engages a minor in a sexually explicit conversation 使未成年人参与露骨的性对话的内容
  • Content that incentivizes or blackmails a child to transmit sexually explicit material 鼓励或勒索儿童传播露骨的性内容

Sexualization of minors

未成年人的性化

We do not allow content that imposes sexuality on or sexually objectifies minors.

Do not post: 

我们不允许内容强加性或性物化少数人。不发布:

  • Content that depicts erotic dances involving minors 描绘未成年人色情舞蹈的内容
  • Content that contains sexual or erotic language involving minors 含有涉及未成年人的性或色情语言的内容

Integrity and authenticity

诚信和真实

Content that is intended to deceive or mislead any of our community members endangers our trust-based community. We do not allow such content on our platform. This includes activities such as spamming, impersonation, and disinformation campaigns.

旨在欺骗或误导我们社区成员的内容危及我们基于信任的社区。我们不允许这样的内容出现在我们的平台上。这包括诸如垃圾邮件、冒名顶替和虚假信息活动等活动。

Spam

垃圾邮件

Content or activity that seeks to artificially inflate popularity on the platform is prohibited. We also prohibit any attempts to manipulate platform mechanisms to increase interaction metrics. 

Do not:

禁止在平台上人为地夸大受欢迎程度的内容或活动。我们还禁止任何操纵平台机制以增加交互度量的尝试。不要:

  • Share instructions on how to artificially increase views, likes, followers, shares, or comments 分享关于如何人为地增加观点、喜欢、关注者、分享或评论的说明
  • Attempt to or engage in selling or buying views, likes, followers, shares, or comments 试图或参与出售或购买观点、喜欢、追随者、分享或评论
  • Promote artificial traffic generation services 推广人工交通产生服务
  • Operate multiple TikTok accounts under false or fraudulent pretenses, including coordinated attempts to manufacture inauthentic activity, distribute commercial spam, or otherwise coordinate a scaled violation of TikTok policies 在虚假或欺诈的借口下操作多个 TikTok 账户,包括协调企图制造虚假活动,散布商业垃圾邮件,或以其他方式协调违反 TikTok 政策的规模

Impersonation

模仿

We do not allow users to impersonate other individuals or organizations in order to deceive the public. When we confirm reports of impersonation, we remove the violating accounts. We do allow exceptions for parody, commentary, or fan accounts, as long as the account does not mislead others with regard to its identity or purpose on TikTok.

Do not post: 

我们不允许用户为了欺骗公众而冒充其他个人或组织。当我们确认冒名顶替的报告时,我们删除违反帐户。我们允许恶搞、评论或粉丝账户有例外,只要账户不误导其他人关于其身份或用途的信息。不要发布:

  • As another person or organization by using someone else’s name, biographical details, or profile picture in a misleading manner 作为另一个人或组织,以误导的方式使用他人的姓名、个人信息或个人资料图片

Misleading information

误导性信息

While we encourage our users to have respectful conversations about subjects that matter to them, we do not permit misinformation that causes harm to individuals, our community or the larger public.

Do not post:

虽然我们鼓励用户就他们关心的话题进行尊重的对话,但我们不允许对个人、社区或大众造成伤害的错误信息。不要发布:

  • Misinformation that incites hate or prejudice 煽动仇恨或偏见的错误信息
  • Misinformation related to emergencies that induces panic 与紧急情况有关的错误信息会引起恐慌
  • Medical misinformation that causes harm to an individual’s physical health 对个人身体健康造成伤害的医学错误信息
  • Content that misleads community members about elections or other civic processes  就选举或其他公民程序误导社区成员的内容
  • Hoaxes or phishing attempts 恶作剧或仿冒诈骗企图
  • Digital Forgeries (Synthetic Media or Manipulated Media) that mislead users by distorting the truth of events and cause harm to the subject of the video or society 数字伪造(合成媒体或操纵媒体) ,通过歪曲事件真相误导用户,对视频或社会主体造成伤害

Do not:

不要:

  • Engage in coordinated inauthentic activities (such as the creation of accounts) to exert influence and sway public opinion while misleading individuals, our community or the larger public about the account’s identity, location or purpose 参与协调的非真实活动(如创建账户) ,以施加影响和左右公众舆论,同时误导个人、我们的社区或更大范围的公众关于账户的身份、地点或目的

Intellectual property

知识产权

We encourage everyone to create and share original content. We do not allow users to publish or distribute content that infringes someone else’s intellectual property rights.

Do not post:

我们鼓励每个人创造和分享原创内容。我们不允许用户发布或分发侵犯他人知识产权的内容。不要发布:

  • Content that violates or infringes someone else’s copyrights, trademarks, or other intellectual property rights 侵犯或侵犯他人版权、商标或其他知识产权的内容

Threats to platform security

对平台安全的威胁

In addition to the content and behavior outlined above, our policies prohibit activities that undermine the TikTok service:

除了上面概述的内容和行为,我们的政策禁止破坏 TikTok 服务的活动:

  • Do not hack the TikTok website, app, or associated networks, or bypass its measures to restrict users’ access 不要侵入 TikTok 的网站、应用程序或相关网络,或者绕过其限制用户访问的措施
  • Do not distribute files that contain viruses, Trojan horses, worms, logic bombs, or other materials that are malicious or harmful 不要散布包含病毒、特洛伊木马、蠕虫、逻辑炸弹或其他恶意或有害材料的文件
  • Do not modify, adapt, translate, reverse engineer, disassemble, decompile, or create any derivative products based on TikTok, including any files, tables or documentation, nor attempt to regenerate any source code, algorithms, methods, or techniques embodied in TikTok 不要修改、改写、翻译、反向工程、反汇编、反编译或创建任何基于 TikTok 的衍生产品,包括任何文件、表或文档,也不要尝试重新生成 TikTok 中包含的任何源代码、算法、方法或技术
  • Do not use automated scripts to collect information from TikTok 不要使用自动化脚本从 TikTok 收集信息

Thank you for being a part of our vibrant global community and working with us to maintain a safe space for all users. If you come across content or accounts that you believe may violate our Community Guidelines, please let us know so we can review and take appropriate action.

感谢您成为我们充满活力的全球社区的一部分,并与我们一起为所有用户维护一个安全的空间。如果您发现您认为可能违反我们的社区准则的内容或帐户,请让我们知道,以便我们能够审查和采取适当的行动。

tiktok社区规则官方繁体中文版

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